If you’re like most of us, you find cryptocurrency a bit… well, cryptic. While we’re intrigued, we’re also uncertain—and even moreso after the recent crypto crash. Credit unions have been watching from the sidelines, knowing that the financial sector will, and already…Read more Cryptocurrency and Credit Unions: Where to Start?
In my early days of working with credit union clients, I attended my first credit union trade show in my capacity as a board member. As I mingled with other attendees and went to sessions, I was struck by how frequently the…Read more Can Credit Unions and Vendors be BFFs?
We are thrilled to unveil VSECU’s new website, over a year in the making! VSECU is a values-based financial cooperative that aims to improve the quality of life for all Vermonters. Founded in 1947, it is now the second-largest credit union in…Read more It’s Here! Take a Peek at VSECU’s Brand New Website
We often associate “innovation” with paradigm-shifting breakthroughs that disrupt entire industries. But most of the time, innovation is incremental. Or as Ben Maxim, VP of Digital Strategy & Innovation at MSUFCU, puts it, innovation consists of changes made “day by day, making…Read more Five Principles for Creating a Culture of Innovation
Are we happy? I’m guessing that question has confounded humans from the first moment we were able to catch our breath and ask that question. For the last decade, we’ve had a semi-definitive answer, courtesy of the United Nations’ annual World Happiness Report (WHR)….Read more Can Credit Unions Make us Happier?
When we released our 2020 Impact Report last year, we had no idea what 2021 would bring. It seemed an end to Covid just might be in sight, and perhaps we would be returning to the office in the not-too-distant future. Neither…Read more Need Some Good News? See our 2021 Impact Report.
You belong to, work at, or partner with a credit union (or some combination of the three). You believe in the difference credit unions can make. And you can reel off the credit union cooperative principles without doing a Google search. Kudos…Read more 3 ways to reconnect with your credit union’s WHY
What do credit union marketers have to do with employee retention and engagement? A lot, according to Teshia Davis, VP of People at SECU. Teshia joins our Remarkable Credit Union podcast to talk about how SECU has navigated the Great Resignation by…Read more Appreciate, Advocate, and Align: Lessons from The Great Resignation
As I started to write this story, my thoughts were focused on the many ways the uncertainties of Covid have impacted credit union marketing efforts over the past few years. But I soon discovered great advice from a somewhat unlikely source: a…Read more Marketing Effectively When Uncertainty Becomes the Norm