Author: Kerala Taylor

Clearwater Credit Union (formerly Missoula FCU) re-launches website

It (Re)Launched! Missoula FCU is Now Clearwater Credit Union

We’re excited to announce the re-launch of Clearwater Credit Union’s recently redesigned website, which reflects its new name and logo. After more than 60 years as Missoula Federal Credit Union, the credit union changed its name to celebrate its expansion into new communities in Western Montana while honoring its roots in local Missoula County, which is home to both the … Continue reading

Marc Schaefer

Better than Banks? Why and How Credit Unions Need to Differentiate

How has the credit union industry evolved in the last 30 years? We talked to Marc Schaefer, CEO of Truliant FCU, who run multiple credit unions for over three decades. According to Marc, the credit union movement has evolved from “sleepy” to “energized,” with a noticeable shifts away from “traditional” banks toward more innovative, socially conscious financial institutions. Having observed … Continue reading

Elements Financial Credit Union on Desktop and Mobile

Site Study: Elements Financial Credit Union Answers These 3 Key Questions

Our site studies identify the key attributes that help a bank or credit union website rise above the rest. Our site studies do not focus on PixelSpoke client websites, but rather bank and credit union websites that our clients admire. Do you have a recommendation for a future site study candidate? Let us know at [email protected]   Elements Financial Credit … Continue reading

CUNA Open Your Eyes Campaign

Open Your Eyes to a Credit Union

Credit unions across the country are doing amazing things. They provide underserved populations with access to banking services and products, they empower their members with financial resources and tools, and they invest in the communities they serve. Yet according to CUNA Mutual Groups latest Trends Report, membership growth is down year over year. Why is this? Of course, there is … Continue reading

3 Easy Ways for Credit Unions to Get Started with Marketing Automation

This post originally appeared in CU Insight. You’ve probably heard of marketing automation, and you may already be dabbling in it. But chances are, the prospect of implementing a comprehensive marketing automation strategy makes you feel overwhelmed. You’re not alone. According to the Digital Growth Institute, more than two-thirds of banks and credit unions don’t currently take advantage of automated marketing … Continue reading

3 Financial Wellness Programs That Really Work

This piece, written by our CEO Cameron Madill, was originally published in the Credit Union Times. Let’s be honest. Many credit unions’ financial wellness initiatives, though well-intentioned, tend to fall flat. As a credit union advocate in the digital marketing space, I always love seeing a comprehensive, user-friendly financial education blog, a well-designed email series chock-full of enlightening tidbits and … Continue reading

Keesler Federal Credit Union's new website

It Launched! Keesler Federal Credit Union’s New Website Is Here

Break out the balloons! Keesler Federal Credit Union has a brand new website, and it looks pretty darn good, if we may say so ourselves. Founded over 70 years ago, Keesler Federal is not only the largest Mississippi-based credit union, but also one of the largest credit unions in the Southeast. The credit union has experienced tremendous growth over the … Continue reading

PixelSpoke CEO Cameron Madill speaking at BLD PNW

7 Ways to Help Build the B Ecosystem: Takeaways from BLD PNW 2019

At PixelSpoke, we are very proud of our B Corp status. We are also proud of our CEO, Cameron Madill, for his role in building B Local PDX, a group of Certified B Corporations from Oregon & Southwest Washington working to foster and deepen connections among organizations in our region who share our purpose and passion for using business as … Continue reading

OnPoint Website Makeover

Website Makeover: OnPoint Community Credit Union

We’re thrilled to announce the launch of the new OnPoint Community Credit Union website, one of our largest and most complex projects to date! OnPoint is a well-known and beloved institution here in our home state of Oregon. Its roots date back to 1932, when 16 school teachers got together to create a safe place to save their money and … Continue reading

Are You Ready to Take a Stand? Three Ways Financial Institutions Can Leverage Social Media to Amplify Impact

This article was originally published in CUInsight on May 14, 2019. Is it time for your financial institution to take a stand? Many credit unions give generously to local nonprofits, but it is one thing to support local high schools and quite another to rally against education funding cuts. According to a 2015 study, 91% of Millennials say they would … Continue reading

Hannah talking on the phone